DINE SAFELY CAMPAIGN TOOLKIT
Thanks for spreading the word about these new safe dining resources. We've designed all of the campaign assets to help make it as easy as possible for you to engage your employees' interest. Use whichever elements you like, and drop us a line at firstname.lastname@example.org if you have any questions.
FOR IMAGES I Click to expand an image, then right click to “save image as…”
FOR VIDEOS I Click to open the YouTube link and copy/paste the URL. Email email@example.com if you’d like the original file.
FOR MESSAGING I Click to download “Words To Say,” a Word document with sample copy to get you started.
Business Dining 2.0: A Guide for Empowering COVID-Conscious Diners
Here’s a link to the COVID-Conscious Diner Guide for your employees. Download here and post, share, or link as needed.
The COVID-Conscious Diner Cheat Sheet
Post or email this handy flyer to share a brief reminders about safely navigating the new restaurant dining landscape.
Dine Safely Video Content
Videos offer a quick, shareable way to give employees a peek at the Dine Safely resources. Link to or embed one of these videos in a social post, employee portal, or other internal COVID resource page.
Full Version (1:34): This video gives employees a brief scroll through the Dining Guide content and then demos a few features included in Dinova’s new restaurant search experience – including filters, location safety details, and leaving feedback.
Abbreviated Version (0:44): This video just covers the basics, letting employees know that there are two things – the COVID-Conscious Diner Guide and the new restaurant search experience – available now to help them make safe dining choices.
Words To Say
Feel free to use these ready-made messages we've put together to promote the Dine Safely tools. Sample messages include copy for an email, a newsletter blurb, and a social post.
Choose Your Adventure: Promote the Dining Guide + Search Tool
Use the series of assets you like best - or mix and match for different needs. Each series includes digital images in the same array of shapes and sizes, suitable for easy insertion into commonly used communication channels.
Option 1: Guide + Search Tool - Illustrated Series
Option 2: Guide + Search Tool - Takeout Series
Option 3: Guide + Search Tool - Outdoor Dining Series
Choose Your Adventure: Promote the Restaurant Locator App
For those instances when you just want to promote the search experience without the COVID-Conscious Diner Guide, feel free to use these assets instead. Just like the ones above, each series has the same array of shapes and sizes.
Option 1: Search Tool - Warm Series
Option 2: Search Tool - Cool Series
Dine Safely Snippets
These mini infographics have been pulled from the larger COVID-Conscious Diner Guide. Embed in emails or post on employee boards with links pointing to wherever you're making the full resources available.
RESTAURANT SEARCH FAQs
The short answer: our information comes directly from our restaurant partners; through a combination of emails, phone calls, and web queries, we ask them for their details, and they provide them.
More specifically, because Dinova’s restaurant network comprises large national brands as well as franchisees, multi-unit operators, restaurant groups, and independents, the exact source of information regarding each individual location depends on the type of partner relationship involved.
- Some national brands provide us with a set of corporate-mandated protocols that applies to all of their stores, with the caveat that some of their locations may be subject to additional protocols as required by their local municipalities.
- Similarly, franchisee owner-operators provide details about the safety protocols that they follow, which may differ from the overall standards set by their franchisor.
- Likewise, multi-unit operators and regional groups may provide us with details about safety practices on a location-by-location basis or may choose to share only the protocols that apply across the board.
- We are reaching out to our many independent owner-operators individually regarding their details and use all available owner-provided resources to update their information.
While it’s unlikely but not impossible that a restaurant is not taking any COVID safety measures, if they don’t show up under any filters or do not have any “Location Safety Measures” on their restaurant details page, then chances are they simply have not provided us with their COVID safety protocols yet. The restaurant may well have multiple safety precautions in place, but unless they provide the particulars, we are not making assumptions about those activities.
We recommend that you weigh the importance of any absent details against your specific dining comfort level, and strongly encourage contacting the restaurant directly regarding any questions you have about their protocols.
The information reflected in Dinova’s search experience is self-reported by our restaurant partners. We work with our restaurant partners to confirm that their safety protocols are presented as accurately as possible, but we do not conduct on-site location inspections to verify the details.
As local city and county health officials work on reinstating the restaurant inspection activities that were suspended during the pandemic, we are taking the steps that are available to us, now, to create a COVID safety reporting structure that all parties can have confidence in.
- Our restaurant partners know how critical it is to provide you with reliable resources, and they stand behind the information they give us.
- We also have added COVID-specific areas to our “Leave feedback” and “Would you recommend this restaurant?” features, which are accessible on every restaurant detail page in our Dinova desktop search tool and iOS mobile app. These prompts give all business diners the opportunity to provide input on the safety aspects of their experiences at each of our restaurants. We use this feedback to follow up with restaurants regarding the information provided.
Whenever a restaurant provides their COVID safety protocols, we add a yellow “Location Safety Measures | COVID-19” to their restaurant details page. You can see when the information is provided and/or updated by consulting the date noted at top of the yellow box, beside the words “Last updated.” We work with our restaurant partners to maintain this information on a continual basis, and update the date shown on each details page whenever changes are shared by the restaurant.
Given the fluidity of the situation – as influenced by everything from local case levels to government mandates – it is always possible that you could experience more or fewer safety protocols than those that are detailed in our restaurant search. First and foremost, if the scenario you experience does not match the expectation that has been set and you are not comfortable with the discrepancy, we want to be able to share your experience with that restaurant partner. We encourage you to click on the “Leave feedback” or “Would you recommend this restaurant?” links available on the restaurant detail page in our search tools, and share the details of your experience with us so that we may follow up.