Business Diner Tools:
Unlock High-Value Corporate Customers With Zero Operational Changes
Corporations spend more than $245B at restaurants annually, making food orders and dining one of their largest expense categories. Yet restaurants often overlook this massive opportunity spanning catering, travel meals, and more.
Join Dinova’s Business Dining Program to gain access to this exclusive group of high-value corporate customers who work for Home Depot, Salesforce, the U.S. Army, UPS, and more.
How It Works
- Corporations direct employees to Dinova restaurants.
- Employees pay full price using a corporate credit card.
- Dinova analyzes the corporate card data. Expenses are matched to your restaurant(s). No POS integrations or operational requirements.
- You pay a commission on transactions from Dinova diners. Increased spend from our diners balances the commission.
+50%
Higher Average Sale
+86%
Weekday Sales
+71%
New Customers from Dinova
4 Txns
Per Customer Every 3 Months
Your New Regulars Through Dinova
Our network includes millions of corporate cardholders from Fortune 1000 companies to government agencies and small businesses. These valuable customers:
- Order catering for meetings and team events
- Host client lunches and dinners
- Purchase meals while traveling for business
- Visit primarily mid-week with higher check averages
- Generate your highest EBITDA as guests
Corporate customers earn personal rewards every time they visit a Dinova restaurant, which keeps them coming back!
Join Dinova in Three Simple Steps
There is no cost to join. Our pay-for-performance model means you only pay commission on actual corporate transactions.
- Contact your Dinova rep using the form below.
- Join the program by signing our restaurant partner agreement.
- Start welcoming business customers and receive your first invoice
Frequently Asked Questions
How are we working with Pizza Hut?
We partnered with Pizza Hut and are actively building relationships with franchisees and operators across the country to grow their business dining sales.
We will never negotiate a contract with Domino’s as long as Pizza Hut’s agreement is in place. This exclusivity agreement is grandfathered in and has been in place for over 10 years.
How and when am I billed?
We provide each franchisee with all the itemized sales data on a report called a Franchise Activity Report (FAR) at the end of each month for the previous month’s sales. For example, July’s sales will be listed on the August FAR.
We then collect the commission due via ACH from Pizza Hut Corporate (they collect from you on our behalf). FARs are sent to Pizza Hut Corporate every month. If you would like a copy of your FAR, please reach out to your Dinova representative or Pizza Hut Corporate or email pizzahut@dinova.com.
- The current commission is exclusive to only Pizza Hut with a newly negotiated rate between Pizza Hut Corporate Dinova effective 1/1/2026. You only pay 7.95% on anything over $26.26, and 9.75% on anything above $52.53. The cost to participate usually averages less than $25 per store per month.
- All sales under $26.25 are exempt, which means you do not pay a commission on anything that is $26.25 or lower. Instead, we pay the rebate to our companies for those sales and ensure it is whole on your behalf.
How will the dining program impact the operations of my stores?
The dining program has no impact to your store operations. There are no employee trainings or POS integrations. Here’s how it works:
- Our business diners pay full price at your restaurant using a corporate credit card and spend 50%+ than consumer diners.
- We analyze the corporate credit card data and match the sales to your restaurant.
How will diners find my stores?
- Corporations drive compliance for the program by including Dinova in their policies, procedures, travel booking tools, employee trainings, and more.
- Your stores are included in our restaurant search toolthat is used by business diners via apps.dinova.com or our mobile app.
- The myDinova Rewards loyalty program lets business diners earn rewards and incentives when they choose Dinova restaurants.
Contact Us
Complete the form to receive additional information about our dining program or to schedule a 15-minute introduction call.
Your Account Representative
Leila Willingham
(214) 729-5227
lwillingham@dinova.com