Business Diner Tools:
Unlock High-Value Corporate Customers With Zero Operational Changes
We make business meals count.
Business dining is a $250B market and one of the biggest T&E expenses companies face. And yet, many restaurateurs are not actively targeting business diners. That’s where we can help you.
Dinova’s Business Dining Program helps you gain access to this exclusive group of high-value corporate diners who work for Home Depot, Salesforce, the U.S. Army, UPS, and more.
How It Works
- Corporations direct employees to Dinova restaurants.
- Employees pay full price using a corporate credit card.
- Dinova analyzes the corporate card data. Expenses are matched to your restaurant(s). No POS integrations or operational requirements.
- You pay a commission on transactions from Dinova diners. Increased spend from our diners balances the commission.
77%
Weekday Sales
$34
Average Sale
63%
New Cardholders
3x
Repeat Frequency (3 Months)
Your New Regulars Through Dinova
Our network includes millions of corporate cardholders from Fortune 1000 companies to government agencies and small businesses. These valuable customers:
- Order catering for meetings and team events
- Host client lunches and dinners
- Purchase meals while traveling for business
- Visit primarily mid-week with higher check averages
- Generate your highest EBITDA as guests
Corporate customers earn personal rewards every time they visit a Dinova restaurant, which keeps them coming back!
Join Dinova in Three Simple Steps
There is no cost to join. Our pay-for-performance model means you only pay commission on actual corporate transactions.
- Contact your Dinova rep using the form below.
- Join the program by signing our restaurant partner agreement.
- Start welcoming business customers and receive your first invoice
Frequently Asked Questions
How are we working with La Madeleine?
We partnered with La Madeleine and are actively building relationships with franchisees and operators across the country to grow their business dining sales.
How and when am I billed?
We provide corporate with a summary of sales data on a report called a Monthly Activity Report (MAR) at the end of each month for the previous month’s sales. In addition, they also receive a detailed report, which serves as their statement for that month’s sales.
- For example, July’s sales will be sent on the August MAR.
- We collect the commission for sales from corporate via their preferred method, typically ACH or credit card.
How will the dining program impact the operations of my stores?
The dining program has no impact to your store operations, the program only applies to dining and does not impact any sales from gaming for Dave & Buster/Main Event locations. There are no employee trainings or POS integrations. Here’s how it works:
- Our business diners pay full price at your restaurant using a corporate credit card.
- We analyze the corporate credit card data and match the sales to your restaurant.
How will diners find my location?
- Corporations drive compliance for the program by including Dinova in their policies, procedures, travel booking tools, employee trainings, and more.
- Your stores are included in our restaurant search toolthat is used by business diners via apps.dinova.com or our mobile app.
- The myDinova Rewards loyalty program lets business diners earn rewards and incentives when they choose Dinova restaurants.
Contact Us
Complete the form to get in touch with your account representative.
Your Account Representative
Jessica Henderson
Account Success Manager
(217) 341-7778
jhenderson@dinova.com