Dinova’s comprehensive Fall 2025 State of Business Dining Report delivers data-driven insights to help restaurants and corporate travel managers understand current market conditions and develop effective strategies during uncertain economic times.
Consumer traffic remains sluggish. Inflation concerns persist. But business dining is holding steady and, in many segments, thriving.
The restaurants that understand these foodservice industry trends will gain a competitive edge. This report gives you the data to make smarter decisions about where to focus your efforts, which formats to prioritize, and how to position your brand for corporate diners
This analysis combines data from four key sources: U.S. Census Bureau restaurant spending data, Global Business Travel Association (GBTA) corporate dining insights, Technomic restaurant brand data, and proprietary Dinova transaction data.
The study covers 2023-2025, using 2023 as the baseline year for growth comparisons. Our sample includes 27 major metropolitan markets, 500+ companies across nine industry sectors, and millions of business dining transactions. Restaurant brand analysis aligns with Technomic’s top 300 restaurant brands for comprehensive market coverage.
Business Dining Market Size Calculation
Dinova’s market size estimate is based on a blend of top-down and bottom-up analysis, drawing from U.S. Census industry totals, GBTA business travel data, IRS filings, and our own corporate cardholder spend data. Because no single source captures all business dining activity and reporting practices vary widely, the result is a range rather than a single figure: $170-212 billion, or roughly 16-20% of the U.S. dining market.
Dinova is the business dining solution that delivers spend visibility and savings for companies while also driving growth for restaurants. Our Preferred Dining Program connects over 24,000 restaurants across the U.S. and Canada with nearly 600 corporations, government agencies, and small to medium-sized businesses.
Technomic has delivered unparalleled understanding and information to the foodservice industry since 1996, supporting thousands of professionals worldwide with original research across every facet of the industry.